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Category: Social Media

Take the 90-Day Twitter Challenge

90-day-challenge.gifRecently I’ve had a number of people ask me what the "secret" is to being successful on Twitter.

Of course, success means different things to different people, but for the most part they were referring to building a solid foundation of followers (a network) and a rapport with those people. Getting retweeted, having people reply, etc – conversations.  

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Social Media Gift Certificate

Social-Media-Gift-Certificate.jpgWondering what to get for that hard to buy for person on your list? How about a Social Media Gift Certificate.

For a limited time, bWEST is offering gift certificates (GC) good for attendance at one of our industry-leading social media workshops at the discounted rate of $75.00. 

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Your Klout Influences How Your Website Ranks in Search

social-bing-google.pngRanking well in natural search results is not just about having great content and lots of back links anymore. Although those criteria will always be critical to achieving a high page rank.

You’ve probably noticed that the search engines have been adding social media like Twitter to their natural (organic) search results over the last year. 

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Tweeting Your Business

Here’s a question I get asked a lot. "What the heck should I tweet about"?

If you’re new to Twitter that is a very legitimate question. It can be a bit daunting staring at that empty box with the imposing question: "What’s happening?" 

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Why Email Marketing is Still in Vogue

Picture 5.pngI’ve been developing and implementing email marketing strategies and campaigns for clients since 1995. Everything from targeted campaigns to triggered email, life cycle, click-stream and transactional emails, I’ve seen it all. From lists as small as 100 to well over 1,000,000 in English, Japanese and a few other languages.

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Tofino: Social Media Workshop

3989343718_e588943858.jpgIt doesn’t take much to get me to make the trip to Tofino. So when I got the call from the Tofino Long Beach Chamber of Commerce to come up and do an encore presentation of my Social Media Workshop (from August), I was only too happy.

It also gave me a chance to break in our new mini-van on the twisties, yeehaa…

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