I have received a lot of support, encouragement and good will from the local Victoria community including businesses, individuals and institutions like Camosun, Uvic and Royal Roads. So when I have the opportunity to give something back I jump at
An awesome little video I sometimes use in social media seminars to demonstrate how the average consumer uses social media in the purchase process. It’s typical of how most of us go about researching new purchases from our initial Google
On February 7th Tommy Jordan of Albemarle, N.C. posted an eight-minute video to YouTube of himself chastising his 15-year old daughter because of a rant she posted on Facebook cursing out her parents and complained about having to do chores
Google made a major announcement yesterday that totally changes the search landscape in terms of what how natural (organic) search results are displayed and more importantly what gets displayed. Google has transformed its search engine so that it understands not
Many small businesses already feel that Google+ is an important social platform because Google, one of the most influential sites when it comes to web search site referrals, developed it. Here are some of the advantages to being a Google+
There are plenty of successful social media campaigns out there, but alas there are just as many (more actually) that are not successful. I used to cringe when I saw them but it is becoming too common. Odd to see
It’s a competitive industry, and we all know that Facebook, Google and Twitter don’t really play fair, right? Well, Google is now playing its trump card! With the launch of Google+ “Brand Pages” and a new feature called “Direct Connect”,
You may not have known that Facebook has an algorithm designed to rank and determine if, and where, your Facebook posts will appear. Much like Google uses an algorithm designed to determine how websites are ranked and displayed in natural search results.
Don’t blink, like summer in Victoria, you might miss something new at Facebook. Yes they seem to be making updates at a feverish pace recently. Here are a few that you can take advantage of right now:
Post by Kim Perkins
This summer, we spent two weeks cruising the Gulf Islands in a 26-foot sailboat. While this may sound like a prime opportunity to “get away from it all”, the truth is technology played an important role in keeping us safe and on track throughout the trip.
