I was recently asked by the Recreation Facilities Association of BC to speak at their annual Mini-Forum. They asked that I give a talk on Hashtags. Although I’ve been using them for many years I’ve never given a talk specifically

Gone are the times when the Winter Olympics were in our backyard. Who will ever forget the historic events that took place in Vancouver, such as Alex Bilodeau winning Canada’s first gold on home soil, Joannie Rochette skating her way

For the second time in two years, Social Media Camp co-founder and bWEST CEO, Chris Burdge will be speaking at the 2013 State of the Island Economic Summit, hosted by the Vancouver Island Economic Alliance. Chris’ presentation is part of panel

What is A/B testing? A/B testing (also called split testing) is a way of testing two different options to determine which is the most effective. When used for your email campaigns, A/B testing can help you decide which email variation

Wow.. Where did the time go? It’s coming up to 8 weeks since I began my co-op here at bWEST Interactive and I can’t believe it’s all coming to an end so soon. It really does seem like yesterday that

… when you suck at social media! A cute, tongue-in-cheek look at what is all too common. If this looks familiar you may want to read our recent post on social media strategic planning. While the odd question about Quinoa is

What do I mean when I say “We’re Technology and Platform Agnostic”? It means that we don’t give preference to any particular social media (or online) tool or platform. In fact we don’t approach problems or projects from a technology standpoint

We are in the process of hiring a university student for a co-op position that we hope will turn into a full time position. The position is “Social Media Marketing Co-ordinator” With the help of a local placement co-ordinator we

2012 AKA the Year of the Dragon was a powerful year. In 2013 the Snake will be the Yin to the Dragon’s Yang. 2013 is also a water year. In fact it’s the United Nations International Year of Water Cooperation.