2012 AKA the Year of the Dragon was a powerful year.

In 2013 the Snake will be the Yin to the Dragon’s Yang. 2013 is also a water year. In fact it’s the United Nations International Year of Water Cooperation.

And so we have dubbed 2013 the year of the water snake. Snakes are a key component in the balance of nature and do all kinds of good stuff, especially for farmers.

Small snakes feed on harmful bugs and insects. Larger snakes eat mice, rats, gophers, and other small mammals that eat farm crops. Without snakes we would be overrun with rodents. Snakes also shed their skin on a regular basis. It’s a form of rebirth when they outgrow their old skin.

So to help celebrate the Year of the Snake we thought we would take on some of their unique qualities. We started a bit early when we shed our old skin last month. We’re just recently starting to feel comfortable in our new skin. Especially since it is so responsive to anyone coming to visit us. We just love it when Siri comes to visit.

Then there’s the rodents. Of course rather than eating bugs and small mammals bWEST likes to feed on unresponsive websites, bad web code, SEO faux pas, and the mother of all rodents, poor social media etiquette. We help rid our clients of these vermin so their websites and brands can grow and flourish.

This year we are focussed on developing bullet-proof WordPress websites that are responsive in all mobile environments as mobile device usage is set for explosive growth in 2013. According to a JD Power & Associates study, smartphone ownership in Canada grew from 36% in 2011 to 54% in 2012. Perhaps 2013 should have been called the year of the smartphone.

We look forward to crossing paths with you in 2013. If you have any rodents, pests or otherwise objectionable online marketing habits you’d like to get rid of please drop us a line anytime.