… yet. Yesterday started like any other day. Americano in hand I popped my MacBook open only to find a flood of messages about something called Elo, Ello, ELO, E.L.O. What!? The troubadours of “Don’t Bring Me Down” have reunited?
I was recently asked by the Recreation Facilities Association of BC to speak at their annual Mini-Forum. They asked that I give a talk on Hashtags. Although I’ve been using them for many years I’ve never given a talk specifically
Websites and businesses sometimes outgrow their Content Management System (CMS) but don’t necessarily need a completely new design. That was the case with the Marina Restaurant which was built on a CMS that was challenging to support and navigate. The
Starting tomorrow, Foursquare is moving all check-ins to their new app called “Swarm“. Not to worry; all past check-ins, your friends and photos, will be automatically moved to Swarm, you don’t have to do a thing. Foursquare is also getting
I sense that there is a bit of panic going on regarding the new Canadian Anti-Spam Legislation (aka CASL). I have received 8 emails recently from various companies and organizations asking that I “provide consent”, “opt-in” or “confirm subscription”. Some
If I had to pick just one single marketing channel for online marketing I would choose email marketing in a heartbeat. Forget all the powerhouse social media channels out there. I want to kick it oldschool and power my marketing
I don’t often write personal posts on this blog, about once a year or so, and in fact I just checked and my last personal post was on July 16th, 2013 (almost a year ago). Funny thing is that the personal
With the rise of smart-phones and tablets (now used more often to access the web than computers), there was once upon a time the need to build mobile websites. Those websites were scaled-down versions of whole websites specifically designed for
Gone are the times when the Winter Olympics were in our backyard. Who will ever forget the historic events that took place in Vancouver, such as Alex Bilodeau winning Canada’s first gold on home soil, Joannie Rochette skating her way
… and not just because they’re a multi-billion dollar corporate giant. Starbucks is one of a few big brands that truly understands the value of social media and its ability to help them stay in touch with their customers, when
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