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Small Business Find ROI in Social Media

Or do they? A new study from Manta regarding the top concerns of more than 1,200 small-business (SMB) owners offers some keen insight into what it takes to succeed, and fail.  The report revelas that 49% of SMBs have increased time spent on social media

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A/B Testing Email Campaigns

What is A/B testing? A/B testing (also called split testing) is a way of testing two different options to determine which is the most effective. When used for your email campaigns, A/B testing can help you decide which email variation

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