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A/B Testing Email Campaigns

What is A/B testing? A/B testing (also called split testing) is a way of testing two different options to determine which is the most effective. When used for your email campaigns, A/B testing can help you decide which email variation

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Nobody Wants to be Your Friend…

… when you suck at social media! A cute, tongue-in-cheek look at what is all too common. If this looks familiar you may want to read our recent post on social media strategic planning. While the odd question about Quinoa is

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