HR Professionals and recruiters ignore the power of social networking at their peril.

Professional social networking sites like LinkedIn have become critical in building a network and connecting with candidates, colleagues, partners and alumni and screening new employees.

As social networks go LinkedIn, which launched in May 2003, is the social media site of choice for professionals and is the world’s largest professional network with over 170 million registered members.

Of the big three social networks; LinkedIn, Facebook and Twitter – LinkedIn is the oldest and the only business oriented social network. LinkedIn gives you the tools to control your professional identity online.

Have you Googled Yourself or Your Business Lately? 
If you have a completed LinkedIn profile chances are it will appear in the top 10 search results. This allows you to control the first impression people get when searching for you online, an important aspect of the HR process.

LinkedIn helps professionals connect with customers, candidates, partners and prospects. It’s the one social network HR professionals can continually use to enhance connect with potential candidates and stay abreast of what’s happening in their industry. The best way to do that is to make sure you are using the full power of LinkedIn to maximize your potential.

This presentation will walk you through the critical steps to growing your network, building your brand, finding, screening and communicating with new candidates as well as strengthening your corporate culture on LinkedIn.